The Melbourne Foodie Passport program will bring 49ers-themed food and beverage experiences to Melbourne businesses throughout game week.

The 49ers Gold Rush will attempt to break a world record ahead of the historic NFL game in Melbourne.

Announced today, Melbourne will kick off NFL game week this September by staging a spectacular attempt to break the world record for the largest cheerleading dance in the heart of the city – Fed Square – on Sunday 6 September 2026.

The city of Melbourne and members of the Australian Faithful to receive the ultimate 49ers fan experience all week long, headquartered at Transport Public Bar.

As the 49ers prepare to open the 2026 season in Australia, here's a look at some of the Australian athletes who have left their mark on Bay Area sports.

The 2024 San Francisco 49ers International Fan of the Year has spent decades growing the Faithful in Australia and will now see the team play in his home.

San Francisco 49ers fans receive local recommendations from Australians on where to eat, explore, and experience before the team's historic Week 1 game in Melbourne.

The San Francisco 49ers will make history in 2026 when they face the Los Angeles Rams at the Melbourne Cricket Ground in the NFL's first-ever regular season game in Australia.

The San Francisco 49ers will face the Los Angeles Rams in 2026 at the Melbourne Cricket Ground.

The San Francisco 49ers will make history in 2026 when they face the Los Angeles Rams at the Melbourne Cricket Ground in the NFL's first-ever regular season game in Australia.

Australian fans at Levi's® Stadium gave the Faithful a crash course in must-know Aussie lingo ahead of the 49ers trip Down Under.

Digital Editor Brooke Evans caught up with Australian locals at Levi's® Stadium during the FIFA World Cup to find which landmarks, restaurants, and attractions the Faithful should add to their itinerary before Week 1 in Melbourne.

AUS/NZ podcast hosts Brook Ruscoe and Marc Peard discuss the NFL's announcement of the San Francisco 49ers taking on the Los Angeles Rams in Melbourne and what the international matchup signals for the sport's expansion in Australia and New Zealand.

Robert Irwin joins digital editor Brooke Evans to share his excitement and perspective on the San Francisco 49ers bringing a regular-season NFL game to Melbourne in 2026 and what the moment means for the global growth of the sport.