49ers Announce September CR Events

The San Francisco 49ers announced on Wednesday their community relations events for the month of September. Giving back to the community has always been paramount to the San Francisco 49ers and, to further this mission, throughout the 2010 season the team's community efforts will focus on RESPECT for families, schools and the community throughout the Bay Area.

"Giving back to the Bay Area community and helping to show our youth the value of respect for families, schools and the community is extremely important to our organization and our players," said Joanne Pasternack, 49ers Director of Community Relations and the 49ers Foundation. "The events we have scheduled for the month of September will be a great start to a season, filled of opportunities for our players and staff members to give back to the community that supports us each season."

In September, the 49ers will participate in several school-related community events in the Bay Area.  The featured event of the month will take place on Tuesday, September 28, 2010 at the San Francisco 49ers Academy in East Palo Alto, when the team participates in the just keep livin' PLAY 60! event with Matthew McConaughey and his j.k. livin' foundation, geared towards encouraging kids to get out and play 60 minutes a day, eat well, and make healthy life choices. San Francisco tight end Vernon Davis, additional 49ers players and McConaughey will lead high energy football and fitness drills, facilitate a nutrition discussion and pose for pictures and sign autographs for the kids of the 49ers Academy.

The September 28 event will take place from 10:00 a.m. – 1:00 p.m. at the 49ers Academy located at 2695 Fordham Street, East Palo Alto, CA 94303.

The 49ers Academy was founded in 1996 to serve 6th, 7th and 8th grade students from East Palo Alto. Defined by educational excellence, the 49ers Academy maximizes the potential of every student by emphasizing self-discipline, respect, and individualized academic attention to help them master core subjects and prepare for high school.

Other events in the month of September will include:

-Spirit of Santa Clara Valley Luncheon at the Fairmont Hotel in San Jose celebrating the spirit that professional sports brings to our region on September 7, 2010.  The event will feature the San Francisco 49ers, San Jose Silicon Valley Chamber of Commerce, Oakland A's, San Jose Earthquakes, FC Gold Pride and San Jose Sharks. The event is set to for a 12 noon start at 170 South Market Street, San Jose, CA.

-Players from the 49ers will lead a PLAY 60! themed session on channeling energy into sports, in cooperation with the FLY Program at the Alternative Placement Academy (APA) on September 14, 2010 from 9:30 AM to 11:30 AM. The Academy is located at 258 Sunol Street, San Jose, CA.

-In an effort to promote youth literacy, 49ers players will be taking part in a variety of individual appearances related to schools and literacy throughout the week of September 20, 2010. Specific appearances dates, times and locations will be announced at a later date. 

Each time the 49ers perform community service work with children, they educate the youth about the franchise's award-winning RESPECT campaign. The RESPECT campaign teaches youth the necessity of showing respect for their schools, families and communities.

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