Coaches And Staff

Paraag Marathe enters his tenth season with the 49ers and first as Executive Vice President of Football & Business Operations. Prior to his promotion, he spent two seasons as the Vice President of Football Operations. Marathe originally joined the organization as the team’s Special Projects Manager, a role he served for three seasons before going on to spend one year as the Assistant to the General Manager.

In his current role, Marathe plays a key role in the success of the 49ers both on and off the field.
He is the club’s chief contract negotiator and manages its compliance with the NFL’s collective bargaining agreement. Marathe works hand-in-hand with General Manager Scot McCloughan on all football operations and player personnel matters.  He is also responsible for the management of the club’s salary cap as well as multi-year forecasting at both the individual club and league level. Marathe serves as the liaison with the club’s business office and CFO with regards to player compensation. He also works closely with other members of the executive team on stadium project initiatives and various business efforts including ticket sales, marketing strategy and corporate partnerships.

In his time with the 49ers, Marathe has developed new systems within football operations to better understand and predict market trends on player contracts and their salary cap ramifications. He has also developed new methods and systems for evaluating and acquiring players for the college draft and at the pro level. He also manages the club’s research and development efforts and assists the coaching staff with various strategic projects throughout the regular season and off-season.

Marathe frequently conducts special assignments for Owners John and Jed York, Head Coach Mike Singletary and General Manager Scot McCloughan. Marathe also serves as an advisor and consultant on projects throughout the business and football sides of the organization.

Prior to joining the 49ers, Marathe worked at management consulting firm Bain & Company from 1999-01 as a Senior Associate Consultant, where he advised clients in a variety of industries including private equity, venture capital, software, retail, sports footwear and health clubs. Before that, Marathe worked in the corporate consulting group at the International Management Group (IMG) from 1997-99, where he concentrated primarily on stadium naming rights deals and corporate sponsorships.

Born in Sunnyvale, CA, Marathe received his bachelor’s degree with high honors from the Haas School of Business at the University of California-Berkeley and received his masters in business administration (MBA) from Stanford University’s Graduate School of Business.
Marathe and his wife Naya, a patent attorney, reside in Sunnyvale, CA.