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The National Football League (NFL), the Hispanic Heritage Foundation (HHF), and Procter & Gamble are excited to announce the return of the NFL Latino Youth Honors for its third season. This initiative celebrates exceptional high school flag and tackle football players from across the country who demonstrate excellence both on the field and in the classroom.

We need YOUR help! The 49ers are looking to nominate two high school senior football players from the Class of 2026, one male and one female (flag or tackle), from your local communities. These honorees may have the opportunity to be recognized during our Latino/Hispanic Heritage Game this season. All selected honorees will be acknowledged by both the NFL and the Hispanic Heritage Foundation.

From the full list of honorees, eight standout finalists will be chosen to receive college grants. The male and female national winners will each receive $25,000 awards, while the six other finalists will each receive $5,000 awards.

The finalists will also take part in a series of exclusive events during Super Bowl LX Week, here in San Francisco. Where they will receive mentorship, career guidance, and professional development resources to support their aspirations in the sports industry and beyond. All eight finalists will attend Super Bowl LX, and the national male and female winners will be revealed during NFL Honors that week. These winners will also receive a special invitation to the HHF's National Youth Awards ceremony in late 2026.

Key Program Highlights:

Selection Process Timeline

  • July 30th: Deadline for student athlete nominations
  • Early October: Panel review to choose eight (8) finalists from the total nomination pool (each representing one of the NFL's eight divisions)
  • October/November: Finalists will be asked additional questions to help determine the two (2) national winners and Clubs will be asked to capture content of their respective finalists
  • January: Finalists will be profiled across NFL O&O channels and beyond
  • February: All eight finalists will travel to SBLX in San Fransico for Latino Youth Honors celebrations

Eligibility Criteria – All clubs are invited to nominate a male and female high school senior football player (flag and tackle) to be considered for this year's program. The selection criteria include:

  • Latino/Hispanic high school senior
  • Flag or tackle football player
  • Based in or near 30 Club markets
  • Be in good academic standing (minimum GPA 3.0)
  • Must demonstrate commitment to his/her community
  • Verifiable football stats (season and career), with designation of tackle or flag
  • Availability week of SBLX travel to San Francisco (note: at no cost to student-athlete)
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