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Reba (1)

Reba

Digital Marketing

Hometown: Aromas

College: UCLA

Biography

Name: Reba
Nickname: Reebs/Beeba
Hometown: Aromas
Tenure: 2nd Season
GR Leadership Position: Social Squad- Collaborating to create engaging content that brings the Gold Rush experience to the Faithful and supports the team's social media presence.
College: UCLA
Degree: Communications B.A, Dance B.A.
Occupation: Digital Marketing

What is your favorite thing about your job?
My favorite part of being a digital marketer is blending creativity with strategy to create impactful content while using storytelling to build authentic connections between brands and their communities.

What was your first job?
Server at Pizza My Heart

When you were a child, what did you want to be when you grew up?
A meteorologist! Before I had a weather app, this was my dream job growing up so that I would always know what to wear haha!!

What activities bring you the most joy?
I enjoy spending time with friends and family, staying active through dance and pilates, exploring new food spots, going on walks, having movie nights, and vision boarding.

What is your personal motto?
"I am so lucky, everything works out for me"

What causes are you passionate about?
I am passionate about uplifting and supporting communities with limited access to resources and opportunities. This past year, I founded Compassion Kits, a self-initiated project where I organize and distribute care packages to unhoused individuals in my surrounding area. I am also passionate about mentoring students, particularly in the dance space, by supporting early career and educational decisions such as financial aid, scholarship opportunities, and college applications.

Do you volunteer? If so, where?
Yes, I volunteer as a packer and sorter at my local Food Bank, where I help prepare and organize produce for distribution to local communities. I am also the founder of Compassion Kits, a self-initiated project where I distribute care packages to unhoused individuals in my surrounding area.

What is an interesting fact about you?
An interesting fact about me is that I am a founding member of UCLA's first danceline, The Elegant Bruinettes, where I helped establish the team's legacy and perform at on-campus and athletic events.

What is your favorite part of game day?
My favorite part of game day is being in the tunnel right before we take the field. Feeling everything at once, a mix of nervousness, excitement, and pride. Knowing how much work we have put in individually and as a team makes that moment even more meaningful. The energy is electric and hearing the roar of Niner Nation and the Faithful right before kickoff makes it all the more special!

If you could make up a cheerleading superpower, what would it be?
Being a Gold Rush member to me is already like being a superhero. A hero for our community and for the generations who come after us. Our superpowers are the careers, experiences, and lives we bring with us onto the field. They make each of us unique, but also create the strongest, most inseparable, in-sync team. Our passions for this organization and for what we do is what makes us a hero.

And also I'd chose the ability to have the 49ers take home a win every game. :-)

How do you want people to remember you?
I want people to remember me as someone who led with compassion, uplifted others, and used my experiences to create meaningful impact for my community.

What is a personal goal you are working towards this year?
My personal goal this year is to continue leveling up in my career through growth in skills, knowledge, curiosity, and creativity, while also stepping into more leadership and advancement opportunities. At the same time, I want to focus on discovering who I am outside of work and dance and explore what else I see myself building and pursuing in the years ahead.

Who is your biggest role model and why?
My biggest role model is my sister because of the love and sacrifice she has consistently shown our family. She leads with a quiet resilience, no matter the circumstances. Watching her navigate challenges while still showing up fully for the people she cares about has shaped the way I think about responsibility and perseverance.

What is your favorite thing about Gold Rush?
My favorite thing about Gold Rush is the people. I have 31 best friends, and I get to be surrounded by a team whose culture and work ethic constantly pushes me to grow every day. I'm incredibly grateful for our coaches and director, who pour so much into us to support us every step of the way and be our biggest cheerleaders.

Also, the fact that we get to cheer on the best team in the NFL while experiencing such an amazing fan base makes it even more special. Ultimately, there is a Gold Rush magic that is hard to put into words, but you feel it the moment you step into the space, and it's something I'll cherish forever.

What song gets you pumped up on game day?
Pump It - Black Eyed Peas

If you were a football player, what position would you play?
I'd choose tight end because it's all about versatility and a team-first mindset, switching between running routes and doing whatever the play needs in the moment. I love that balance of showing up in different ways while staying reliable, adaptable, and fully committed to whatever helps our team succeed.

What is your favorite pregame ritual?
My favorite pregame ritual is running through our pregame routine one last time together in the locker room before taking the field. There's a mix of excitement and nerves, and we're all smiling at each other in the mirror, taking it in and appreciating how good we look and how ready we are.

What are you most looking forward to this season?
I'm most looking forward to continuing to grow with my teammates and feeling us become stronger each week. I'm excited to create unforgettable moments together that we'll remember forever, and to experience the excitement of our two international games this season.

Is there anything else you'd like to share with the Faithful? What do you want us to know about you? 
I'm really grateful to be part of this experience and to represent something bigger than myself alongside such an incredible group of leaders and performers! FTTB!!

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