RESPECT FOR FAMILIES
Respect Rim
 In 2006, the team began the sale of the Respect Rim baseball cap. One-hundred percent of the proceeds from the sale of the Respect Rim go to the 49ers Foundation in support of the San Francisco Domestic Violence Consortium and Partners Ending Domestic Abuse. which is dedicated to eliminating domestic violence and ensuring the basic rights of safety, self-determination and well-being to victims and survivors of domestic violence and their children. In its inaugural season, $36,000 was raised to support the cause.
Founding Fathers
 The Club partners with the Family Violence Prevention Fund to distribute Founding Father pledge cards to adult fans attending one home game per season. By signing the Founding Fathers Declaration, men join in a public statement to call for an end to violence against women and children. Each time a man signs the declaration they make a financial contribution to support the violence prevention efforts as part of the Family Violence Prevention Fund’s Campaign for the Next Generation.
Holiday Giving
 During the holiday season, 49ers players and significant others, alumni and staff come together to deliver food and holiday trimmings to families in need throughout the Bay Area. Partnering with the San Francisco Food Bank, Turning Wheels for Kids, Second Harvest Food Bank and City Team Ministries, the 49ers are able to make the holidays a little brighter.
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