But that doesn’t mean the 49ers coach is against his team being featured on NFL Films’ “Hard Knocks” reality show.
“If that’s something we were in position to do, then we’d certainly do it,” the 49ers coach said on Wednesday.
The subject was brought up to San Francisco’s coach after the NFL owners voted to continue the series. The “Hard Knocks” rule is now in effect. Owners passed a rule at the NFL’s Fall Meeting that will make one team participate in the HBO/NFL Films joint venture.
If a team doesn’t volunteer to be the subject of the behind-the-scenes show that takes place in training camp, a team will be chosen by the league. Organizations will be exempt from the show under three conditions: The team has a first-year coach, the team made the playoffs in at least one of the last two seasons, or the team has participated in the previous 10 seasons of "Hard Knocks."
Jim Harbaugh is fine with that. He even threw out a few more ideas while he was “thinking out loud,” while being asked about the NFL's new rule.
“I think it’d be good if there was a, kind of a criteria,” the 49ers coach said.
“I think that would be something everybody would know going in,” Harbaugh said in supporting his idea. “It would be fair, so it wouldn’t be arbitrarily assigned.”
If the rules were in place ahead of the season, Harbaugh would understand the reasons for cameras being placed throughout a team's headquarters.
He also understands that the popularity of the show will keep it around for a long time.
“There’s going to be teams that are going to be on 'Hard Knocks' and that seems like a popular thing and something people want to see,” Harbaugh said. “So, I don’t see it going away. You could stamp your feet and say I don’t want to do it, but I don’t know how productive that is for anybody concerned.”
Harbaugh said the 49ers haven’t been “tempted” to do the show during his three seasons with the club.
But he did admit to watching the reality show.
“I find it quite entertaining,” Harbaugh said.